Cookies and Tracking Technologies

7 Mile Global Ad Solutions, LLC d/b/a 7 Miles Global (“7Miles”, “7MG”, “we”, “us”, or “our”) uses cookies and similar technologies on our website to improve user experience, analyze website performance, and support advertising services.

This Cookie Notice explains:

  • what cookies and tracking technologies are
  • how and why we use them
  • how long information is retained
  • the choices available to you

This notice should be read together with our Privacy Policy for a complete explanation of how information is handled.  

What Are Cookies and Tracking Technologies

Cookies are small text files stored on your device when you visit a website.

In addition to traditional cookies, we and our partners may use several related technologies that help websites operate and understand visitor activity.

These technologies may include:

Session Cookies

Temporary cookies that are deleted when you close your browser.

Persistent Cookies

Cookies that remain on your device until they expire or are manually deleted.

Pixel Tags / Web Beacons

Small invisible images embedded in webpages or emails used to detect user activity.

Device Fingerprinting

Technology that identifies a device based on browser and hardware attributes.

Local Storage and Browser Cache

Browser storage used to retain preferences and session information.

Cross-Device Identifiers

Identifiers that connect activity across multiple devices or browsers.

Cohort-Based Targeting Technologies

Interest-group based technologies designed to replace traditional third-party cookies.

As the advertising ecosystem evolves, privacy-preserving alternatives to third-party cookies may also be used to support similar functionality.  

Types of Cookies We Use

Different categories of cookies serve different purposes on the website.

Strictly Necessary Cookies

These cookies are required for the website to function properly.

They support navigation, security protections, and system stability.

Retention: Session duration or up to 12 months for certain security tokens.

Performance Cookies

These cookies collect aggregated information about how visitors use the website.

This data helps us understand page traffic, navigation patterns, and performance improvements.

Retention: Up to 13 months.

Functionality Cookies

These cookies remember user preferences such as language, region, or interface settings to improve returning visitor experiences.

Retention: Up to 12 months or until browser data is cleared.

Marketing and Analytics Cookies

These cookies help measure campaign performance and understand how visitors interact with website content.

They may track:

  • pages visited
  • links clicked
  • user engagement across sessions

Data may be shared with trusted third-party service providers in aggregated or pseudonymized form.

Retention: Up to 24 months depending on the platform used.  

Email Tracking Technologies

Marketing emails may include pixel tags that allow us to measure engagement, such as whether an email was opened or a link was clicked.

Certain email providers may automatically trigger these pixels, which can affect measurement accuracy.

Retention: Up to 12 months from the email send date

First-Party and Third-Party Cookies

Cookies may be placed either by 7 Miles Global or by approved third-party partners.

First-Party Cookies

Placed directly by 7 Miles Global and used for website functionality, preferences, and analytics.

Third-Party Cookies

Placed by trusted service providers supporting analytics, advertising, or social media integrations.

Third-party providers are required to handle data responsibly under contractual agreements.

Features such as social media sharing buttons are governed by the privacy policies of those platforms.

AI, Machine Learning, and Automated Profiling

As part of our advertising services, data collected through cookies and tracking technologies may be used to support machine learning and AI-driven analytics.

This may include using behavioral or engagement data to:

  • build audience segments
  • optimize advertising campaigns
  • generate predictive insights
  • improve algorithmic models used in advertising services

Where applicable privacy laws provide rights related to automated profiling or decision-making, those rights may be exercised through the contact information provided below.

Sensitive personal information such as health data, financial data, or precise geolocation data is not used for AI training without additional disclosure or required consent.

Cross-Device and Cross-Site Tracking

Advertising services may involve linking activity across multiple devices or websites to deliver consistent and relevant advertising experiences.

This may occur through:

  • shared identifiers such as hashed email addresses
  • device graph technologies
  • probabilistic or deterministic identity matching

Users may opt out of these activities using the controls described below. 

Managing Cookie Preferences

Visitors have several options for managing how cookies and tracking technologies are used.

Browser and Device Controls

Most browsers allow cookies to be blocked, deleted, or managed through privacy settings.

Global Privacy Control (GPC)

If your browser or browser extension sends a Global Privacy Control (GPC) signal, we treat that signal as a valid request to opt out of the sale or sharing of personal data where required by law.

Third-Party Opt-Out Tools

Visitors may also manage advertising preferences through the following tools:

Network Advertising Initiative

https://optout.networkadvertising.org

Digital Advertising Alliance

https://optout.aboutads.info

Google Analytics Opt-Out

https://tools.google.com/dlpage/gaoptout

Google Ad Settings

https://adssettings.google.com

General Cookie Guidance

https://aboutcookies.org

https://youronlinechoices.eu

Blocking cookies may impact certain website functionality. 

U.S. State Privacy Rights

Residents of certain U.S. states have rights related to how personal data collected through cookies is used.

These rights may include:

  • knowing what data is collected
  • opting out of the sale or sharing of personal data
  • opting out of automated profiling
  • requesting deletion of personal data
  • correcting inaccurate personal data
  • protection against discrimination for exercising these rights

These rights may apply under state laws including those in:

California, Texas, Virginia, Colorado, Connecticut, Oregon, Montana, Indiana, Iowa, Tennessee, and others.

California residents may exercise rights related to the sale or sharing of personal information through the opt-out mechanisms described above. 

Data Retention

Typical retention periods include:

Strictly Necessary Cookies

Session duration or up to 12 months

Performance / Analytics Cookies

Up to 13 months

Functionality Cookies

Up to 12 months

Marketing and Targeting Cookies

Up to 24 months

Email Tracking Pixels

Up to 12 months

Retention periods may vary depending on the specific technology provider. 

Updates

This Cookie Notice may be updated periodically to reflect changes in technology, law, or operational practices.

When updates occur, the effective date at the top of this page will be revised.

Contact

Questions about this Cookie Notice or our data practices can be directed to:

7 Mile Global Ad Solutions LLC

Attn: Legal

40 North Division Street

Peekskill, NY 10566

ContactUs@7MilesGlobal.com 

7 MILES GLOBAL